The
Notebook.
Product marketing, GTM strategy, zero-dollar growth, and everything I'm learning by building in public. No fluff. No generic advice.
Greatness Takes Time (And It's Driving Me Insane)
Nobody tells you about the waiting.
What Exactly Do I Do at Nirvana and Blockfest?
I build things, I secure partnerships, and I make sure events actually work when the day comes. Here is the long version.
Why We Started Decentralized Opinions
Crypto was moving. Money was moving. And millions of young people across Africa were watching it happen with no idea how to get in. So Noah and OhJay built the door.
The Coal and the Fire: Why You Cannot Afford to Miss Church
A coal removed from its fire does not just cool down. It dies. Here is what the Holy Spirit showed me about the gathering of believers.
AI Won't Take Your Job. But Someone Using AI Will.
We're not in a future-of-work debate anymore. We're in the middle of it.
Why Zero-Dollar Marketing Isn't a Budget Problem, It's a Discipline Problem
Every founder I talk to frames zero-budget marketing as a constraint. That framing is completely wrong. Zero-dollar marketing isn't about the absence of money. It's about the presence of a specific kind of discipline most marketers have never been forced to develop.
What if your health data was yours, and it paid you?
The global market for health data is worth tens of billions of dollars. You are the product. And you receive nothing. Here's a concept that changes that.
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